Habitarematerials in Alcova
We are involved in the Habitarematerials joint presentation of Finnish material manufacturers. The exhibition will be part of the Alcova showcase, which is curated by Joseph Grima and Valentina Ciuffi. Alcova has been one of the most fascinating and followed events of Milan Design Week in recent years. Alcova, held every year concurrently with the Salone del Mobile fair, is a platform for designers and companies investigating the future of living and making, and is part of the programme of the Fuorisalone event. The Alcova showcase, staged in various locations, will this year activate for the first time never-before-seen spaces in the historical quarter of Ex Macello, near Porta Vittoria.
Designed by NEMO architects, the experiential and inspiring material library is based on the concept of democratising design. The experiential material library consists of materials manufactured by Finnish companies, inviting the international design audience to learn more about them.
“Habitarematerials is a material library that is available to everyone, letting people touch the samples, experiment and create something new. The exhibition offers visitors space and freedom to browse through materials and explore their own tastes by experimenting with different combinations of surfaces and colours. The materials are attractively presented, and there is product information on each sample that visitors can photograph and take with them for making purchases,” say Jussi Laine and Maria Klemetti Laine of NEMO architects.
A bar made of Durat
Alcova's exhibition area will also feature a bar designed by Joseph Grima, which will be built from Durat. It is located near the entrance to Alcova's exhibition area and in the immediate vicinity of the Habitarematerials stand.
In addition of Habitarematerials, we are visibly involved in the stand of a well-known Finnish design company. The collaboration will be announced later.
Alcova exhibition area at:
VIALE MOLISE, 62
MILAN
Exhibition open 17.–23.4.2023 from 11 am to 7 pm
Entrance no later than 6 pm
